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Tag: ‘Broadway’

Burn The Floor Extends

We are so excited that Burn The Floor is extending until January 3. The show has broken two box-office records and continues to do well.
We are working on a few promotions that are in the pipeline. In the meantime, watch the Live Stream of the dancers who will teach a Master Class at Chelsea …

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The Tony Awards: Positive Feedback Only

It’s no secret that more products and services are embracing  social media as a way to creatively interact with their consumer base. What might come as a surprise to marketers who are used to the one-way “conversation” of traditional forms of outreach is that–if they choose to use these new forums effectively–they are also opening …

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Twitter Is About Leaders, Not Followers

A lot of folks new to Twitter make the mistake of assuming that beefing up one’s follower count is the entire point of the service. Truth: It means nothing.
Who could blame them? The number is prominently displayed, it’s understandably a bit of an ego boost when a new person signs on to receive your updates …

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Cat on a Brit Tin Roof

We are so excited that the sold-out Broadway run of Cat on a Hot Tin Roof is headed to London. We’ll be handling internet marketing and spreading the word to fans that the show is coming to the UK. This marks AMC’s first West End show, and we couldn’t be more thrilled! Check …

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The Power of Movement and Silence

There are moments in theater that make a show go from good to extraordinary. For me, those moments happen when nothing is said, when a character is alone on stage and for that moment you are there with him or her in that world. Those moments rarely happen.
People applauded Frank Langella in Frost/Nixon for his …

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And the Oscar goes to…

I love the Oscar race and award shows in general I find them highly entertaining. Several Broadway alum’s are up for Oscars this year which is extremely exciting. Congratulations to Michael Shannon (from the Off-Broadway hit Bug) who gave an amazing, haunting and stirring performance in Revolutionary Road. Also a congratulations to Martin McDonagh (Broadway’s Lieutenant of Inishmore, nominated for In Bruges), Peter Morgan (Broadway’s Frost/Nixon, nominated for the film version), David Hare (Broadway’s Vertical Hour, nominated for The Reader) and John Patrick Shanley (Broadway’s Doubt, nominated for the film version). Now here are my predictions (and hopes) for the top Oscars:

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It’s Showtime!

The Broadway League has launched a new “economic stimulus” campaign via its website ILoveNYTheatre.com to help bring the butts to the seats. It’s a hip program that stresses the the fun, immediacy and affordability of seeing a show.  There are ads running in the NYT print, TV spots on WCBS and WABC, online  and …

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